Die-cutting is a term that you may have heard thrown around quite a bit, especially if you have uniquely shaped packaging, labels, or business cards. Die-cutting is the process in which a machine is used to mass-produce cut-out shapes, exactly like an industrial cookie cutter.
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If printulu refers to a die-trace, it is the shape of a custom-cut item. Here is a quick link on how to set up a die-trace (paper products) OR cut contour (large format products).
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Settings for a die-trace:
Spot Colour

Magenta: 100%

Stroke Width: 0,353mm