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Brochures – The Ultimate Guide

Last updated on Jul 16, 2026

Brochures – The Ultimate Guide

Creating print-ready brochures is super easy. Here are the things you need to look out for:

Size: The size of your ordered product is the size of your end product, the artwork size should be exactly the same.

Image Quality: Images must be a minimum of 250dpi.

Colours: Always ensure that you are designing in a CMYK Colour mode.

Paper: Using standard paper, such as 128gsm Gloss provides durability but is also easily folded.

Utility options: If you are creating artwork for a wiro brochure, leave a 25mm space free of text on the left and the right.

ABOVE ALL, REMEMBER: If you are using Canva to design your brochures, you need to create a custom size. Canva is based on US standard sizes.

Alter your size for brochures

Be sure to include 3mm to your size. The 3mm will ensure that you have enough bleed. This means you are adding 3mm to each side of the artwork. Thus a 210mm x 297mm (A4) will become 216mm x 303mm.

Change your document colour mode

We suggest https://www.pdf2cmyk.com. Upload your file, under Select CMYK profile choose US Web Coated SWOP v2. Click on Start. Download the new version of your PDF under results.